Industry study reveals impact of ‘exhaustion gap’ on women’s careers

 
 

An international study has analyzed the impact of the imbalances between men and women’s daily burdens and their impact on creativity, drive and wellbeing, revealing a disparity between the roles and responsibilities placed on women versus men and how they disproportionately impact women’s career success and wellbeing.

Developed by creative agency Berlin Cameron in partnership with Kantar, Luminary and Fair Play author Eve Rodsky, The Exhaustion Gap study was conducted online, capturing over 1,000 respondents sourced from the Kantar Profiles Audience Network across the US and UK.

The study’s publication coincides with International Women’s Day, which this year centers on the theme #BeatTheBias, encouraging us to imagine a gender-equal world free of bias, stereotypes and discrimination.

What were the key findings?

  • 66% of women have felt burnt out in the past seven days (63% in the US and 57% in the UK), with burnout even higher at 71% among younger women aged 25-34 (83% in the US)

 
John Vera